On my last jaunt to New York City, I was amazed at some of the new shopping options, both brand-new stores and those that had recently relocated. The boutiques are destinations in themselves, with some functioning as ever-changing galleries. Of course, in NYC, there’s something to see on every corner—this is just a small slice of what’s new and interesting.
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The team behind H&M opened this boutique in late October, but its concept is different than that of the popular chain. Designed in Paris and Stockholm, the items bring women high style at an affordable price. stories.com.
Creel and Gow
Items from the natural world are a delight to browse in this Upper East Side town house: Ruzzetti and Gow silver-dipped seashells, butterflies from Brazil, replica narwhal tusks… creelandgow.com.
Dover Street Market New York
Known for its edgy collections, designer collaborations, and exclusive
debuts in the American market, this Comme des Garçons–owned boutique is continually evolving. The interior changes every six months. newyork.doverstreetmarket.com.
Fivestory
Located in a lovely town house on the Upper East Side, Fivestory features cutting-edge designers’ fashions, home design, and accessories. Olympia Le-Tan’s clutches, for example, resemble classic novels—but you can also find the latest from Nike. fivestoryny.com.
Kirna Zabête
Recently relocated to Broome Street, Kirna Zabête is owned by best friends Beth Buccini and Sarah Easley. Both ladies select each item in the store, resulting in a brilliantly edited collection of both well-known labels and newer, edgier pieces. kirnazabete.com.
Maison 24
Brother-and-sister duo Allison Julius and Louis Marra’s first location, in Bridgehampton, N.Y., was so successful that it paved the way for a second spot, in Midtown. Maison 24 stocks one-of-a-kind photography and art, Lucite furniture, and more. maison24.com.
Opening Ceremony
Opening Ceremony explores the intersection of fashion, travel, and art. Co-owners Carol Lim and Humberto Leon’s collaborations with fashion designers are legendary, and so are the projects they’ve launched with actors and artists, including Chloë Sevigny, Spike Jonze, and Jonah Hill. The spring 2015 show, 100% Lost Cotton, was staged as a one-act play at the Metropolitan Opera House. openingceremony.us.
STORY
Located on 10th Avenue, this space undergoes a top-to-bottom redesign every six to eight weeks. STORY promotes fashion collaborations, but it also hosts classes and TED-style talks. It’s every bit as much about challenging thought and formulating change as it is about the retail experience. thisisstory.com.