Take an exclusive look inside Dave Sinclair Lincoln’s new luxury dealership in St. Louis

Dealership features usher in a new era of excellence under the leadership of the third generation of the Sinclair family.

Dave Sinclair Lincoln‘s newest dealership in St. Louis marks an exciting expansion for the brand. With this new location, James Sinclair hopes to continues their legacy of providing unmatched luxury automotive experiences, further strengthening its presence in the community while introducing a modern, customer-first approach to car buying.

The new store represents a perfect blend of tradition and innovation, offering customers an enhanced luxury experience while staying true to the values that have guided the family for decades.


A legacy built on family and integrity

Founded in 1966 by Dave Sinclair, the Sinclair family’s automotive business has flourished across three generations. The original dealership, built on the principles of honesty, customer service, and community support, laid the groundwork for what would become a well-respected name in the St. Louis area.

Today, Dave Sinclair Lincoln, originally opened by James Sinclair in 1997, is led by Megan Sinclair, who upholds these family values instilled in her by her father while bringing a modern vision for the future as the new dealer principal of the business.

“This new store represents both a continuation of my grandfather and father’s legacy and a step forward in our commitment to serving the St. Louis community,” Megan Sinclair says. “We’re excited to offer a truly exceptional experience that blends our family’s history with the luxury and innovation that Lincoln is known for.”

Courtesy of Dave Sinclair Lincoln
Courtesy of Dave Sinclair Lincolnls%20%2840%20of%201%29.jpg
New luxury car-buying experiences

Located in the heart of West County, the new dealership is designed to offer an elevated automotive experience from the moment that customers walk through the doors. The modern showroom provides a sleek, spacious environment where clients can explore the latest in the Lincoln lineup, including the highly anticipated 2025 Lincoln Navigator and 2024 Nautilus.

The new store also includes a range of amenities that enhance the car-buying experience, from personalized consultations to seamless delivery options. Customers can expect the same luxury service and attention to detail that have long defined the Sinclair family’s approach to automotive sales.

Courtesy of Dave Sinclair Lincoln
Courtesy of Dave Sinclair Lincolnls%20%2822%20of%201%29.jpg
Mobile service model with pickup and delivery

Although the new St. Louis location does not have an on-site service department, Dave Sinclair Lincoln ensures a premium and hassle-free maintenance experience with a 100 percent pickup, delivery, and mobile service model. Customers can schedule vehicle service through the dealership’s service center in South County, but there’s no need to visit in person—Lincoln’s mobile service brings expert technicians directly to customers’ homes or offices for many maintenance needs.

In addition, for more extensive work, the dealership offers a convenient pickup and delivery service, making it easy to get service without ever leaving home. Whether it’s routine maintenance or more complex repairs, this approach ensures that customers receive the same high-quality care while maintaining the luxury and convenience that Lincoln ownership promises.

“Our goal is to make car ownership as effortless as possible,” James Sinclair says. “With mobile service and the option for pickup and delivery, we’re making sure that our customers get the care and attention their vehicles need without any added hassle.”

Courtesy of Dave Sinclair Lincoln
Courtesy of Dave Sinclair Lincolnls%20%2834%20of%201%29.jpg
Strengthening community ties

Community involvement has always been a cornerstone of the Sinclair family’s business philosophy, and this new location will carry that tradition forward. Megan Sinclair is passionate about supporting local businesses and fostering meaningful connections with the people of St. Louis.

The dealership plans to host monthly events, focusing on partnerships with local businesses and creating opportunities for customers and community members to come together. “Our new store is about more than just selling cars; it’s about being a part of this community in a meaningful way,” Megan Sinclair says. “We’re excited to partner with local businesses, host events, and give back to the St. Louis area that has supported our family for generations.”

One such event will be the grand opening cocktail party, featuring a dueling pianos performance, which promises to be a fun and engaging way to celebrate the dealership’s new chapter. The event is just the beginning of what customers can expect from Dave Sinclair Lincoln’s ongoing commitment to the local community.

Courtesy of Dave Sinclair Lincoln
Courtesy of Dave Sinclair Lincolnls%20%2821%20of%201%29.jpg
A new era of Dave Sinclair Lincoln

Looking ahead, Megan Sinclair has ambitious plans for the new store. “We’re aiming to become one of the top 40 Lincoln dealerships in the country,” she says. “With this new location, our focus on service, and our deep roots in the community, I believe we’re on the right path to achieving that goal.”

With a commitment to excellence, convenience, and community, the new Dave Sinclair Lincoln dealership in St. Louis is set to redefine what it means to buy and own a luxury vehicle.

Stay connected and follow @sinclairlincolnstl on Instagram for updates on events, promotions, and exclusive offers as the Sinclair family continues to build on its legacy of excellence in St. Louis.


This post was created by SLM Partner Studio on behalf of Dave Sinclair Lincoln. To learn more, visit davesinclairlincolnsouth.com.