Kendra Scott, the jewelry design company, is coming to St. Louis this fall. The boutique is set to open at Plaza Frontenac.
“We’ve been looking to open our doors to St. Louis for years,” says the designer. “The charming town and welcoming atmosphere have already made us fall in love.”
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The store will carry signature and seasonal jewelry collections, including Scott’s most popular pieces like the Danielle Earring, Naomi Double Ring and Elisa Pendant Necklace. The company’s trademark Color Bar, with touch screen display monitors, iPads, and a kaleidoscope of gemstones and jewelry silhouettes, helps shoppers create personalized jewelry in minutes.
“It’s an incomparable jewelry experience that lets you make each piece your own,” says Scott. “It is an easy, fun way to showcase your unique personality.”
In 2002, Scott launched a mini jewelry collection with $500. Now, retailers like Neiman Marcus, Nordstrom, and Bloomingdales carry her designs; actresses Sofia Vergara, Eva Longoria, and Brooklyn Decker have been sighted wearing her pieces.
“We want every woman to wear my jewelry!” Scott says. The Kendra Scott woman is fashion-forward, has a heart for her community, and isn’t afraid of turning heads when she walks in a room.
Scott’s new “Mystic Bazaar” collection, inspired by a recent trip to Dubai, will be on display when the Plaza Frontenac store opens later this year.
“Our newest line is a blend of modern style and global charm,” says Scott. “We are thrilled to introduce local shoppers to the breathtaking style of Kendra Scott through an emphasis on regal, jewel-toned hues, intricate metallic details and layer able silhouettes.”
