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Mmm, those sandwiches on the Hill. We get agitated just thinking about our favorites at places like Joe Fassi Sausage & Sandwich Factory, Amighetti’s Bakery & Cafe, and Adriana’s on the Hill. But come May, none of those guys will have what Gioia’s Deli will: a food truck.
Gioia’s owner Alex Donley said the truck is being painted now, and is scheduled to make her maiden voyage by May 1.
The truck’s menu will be a simplified version of the standard Gioia’s menu; they’ll offer their top-four selling sandwiches: hot salami (left), hot roast beef, the hot salami and roast beef, and the “Italian Trio” (mortadella, genova salami, and hot salami), all warmed in an oven on the truck.
The truck will also vend a fifth sandwich, said Donley, which customers will soon be invited to select by vote. It will be either the Spicy Daggett, the “Porknado” (right), or the Red Hot Redbird, he said.
(The truck will also offer Billy Goat Chips, soda, house-made brownies, and possibly cookies baked in the Comet Coffee kitchens, he added.)
The mobile Gioia’s will park at the usual food-truck feedbags – Wells Fargo, Citygarden and the Barnes-Jewish medical complex, plus the increasing number of public food truck gatherings as well as private requests by individual companies throughout the area.
The truck will also honor discounts for customers who know the “secret word of the week,” sent out via email list and posted on the restaurant’s Facebook page.
Newcomers to the Gioia’s experience will learn, as the Travel Channel’s Andrew “Bizarre Foods” Zimmern (below) found out last year, it’s not your average salami.
Gioia’s Deli
1934 Macklind
The Hill
314-776-9410