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Photography by Madeline Yochum
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Smaland, the children's play area at IKEA.
IKEA’s grand opening is next Wednesday, September 30, at 9 a.m., but shoppers hoping to take home one of many giveaways can start lining up Monday morning. As IKEA opens its 41st location in the U.S., the Swedish chain will be dishing out freebies for three days. Here are a few grand-opening highlights.
Wednesday, September 30
• The first 41 adults will receive an EKTORP three-seat sofa.
• The next 100 adults will receive a POÄNG armchair.
• The first 2,500 adults will receive a random prize envelope with a food voucher or gift card.
• Visitors who have a birthday on September 30 will receive a gift card of $41.
Thursday, October 1
• The first 41 adults will receive a queen-sized SULTAN HALLEN mattress.
• The next 100 will receive a free home-delivery voucher for purchases that day.
Friday, October 2
• The first 41 adults will receive a voucher for free meatballs for a year.
Follow Madeline Yochum on Twitter @madelineyochum or send her an email at myochum@stlmag.com. For more from St. Louis Magazine, subscribe or follow us on Facebook and Twitter.